FedEx: Dataworks Insight Portal
FedEx: Dataworks is a new technological calculation AI support that allows customers and businesses to track their packages in the most timely manner, while also giving them the most up-to-date information during the time of delivery. The orange marble is supposed to represent the packages in the business’s POV, to see where it goes and showcase the clearest route for their packages to be delivered on time.
Dataworks is run by ShopRunner, so I wanted to incorporate a fun design that is closer to ShopRunner’s brand ID, while also clueing in FedEx’s brand throughout the video. I collaborated with Von Muren to help half of the storyboard, animation and some of the assets, as I designed, created assets, and direct them through the whole process. This was my first lead project. I composited and edited the entire video.